The Just the Basics collection includes books published by NOLO and Dummies. There are great resources to get you started. Look for the green spine sticker when browsing the shelves.
Blogging for Dummies by
The bestselling guide to blogging'updated and better than ever! Are you ready to make your mark on the Internet with a personal blog, but aren't quite sure where to start? Blogging For Dummies gives you the lowdown on blogging basics, the anatomy of a good blog, and all the tools you need to get started. Plus, you'll find advice on choosing a blog topic, picking a domain name and host, writing your first blog post, planning an editorial calendar, and much more. Whether you're interested in casual blogging or creating a more professional online presence, Blogging For Dummies covers it all'and makes it easier than ever to put your thoughts and words out to the masses. Updated to include coverage of the latest trends and techniques in the blogosphere'like technology changes in blogging software and social media'it helps you choose a blogging platform, use SEO effectively to drive traffic to your blog, create content that's pinnable and shareable, and integrate your blog with social media through plug ins. Best of all, you'll discover how you can make real money from your passion and become a professional blogger. Choose a blogging topic and platform Use your blog to build your personal brand Monetize your blog through advertising and sponsorships Create content that easily integrates with social media Blogging is a great way to express yourself, build and audience, and test out your ideas, and Blogging For Dummies will help you jump in with both feet!
Cause Marketing for Dummies by
Create a mutually beneficial partnership between nonprofit and for-profit enterprises Cause marketing creates a partnership with benefits for both a nonprofit entity and a business. Written by an expert on cause marketing whose blog, SelfishGiving.com, is a key resource on the subject, this friendly guide shows both business owners and marketers for nonprofits how to build and sustain such a partnership using social media such as Facebook and Twitter. It covers new online tools, how to identify potential partners, tips on engaging your fans, and how to model a campaign on proven successes. Cause marketing is not marketing a cause, but a partnership between business and nonprofit that benefits both This guide offers an easy-to-understand blueprint for finding appropriate partners, planning and setting up a campaign using Facebook, Twitter, and blogs, measuring campaign success, and more Explains online tools such as Quick Response Codes, services like Causon and The Point, and location marketing services including Foursquare, Whrrl, and Gowalla Features case studies that illustrate successful campaign techniques Cause Marketing For Dummies helps both businesses and nonprofits reap the benefits of effective cause marketing.
Grant Writing for Dummies by
Each year the US federal government dispenses $350 billion in grants, and foundations and corporations offer billions more. This book guides the novice through the tricky and often confusing process of applying for a grant, detailing the tips, tricks and techniques which can help get any grant approved.
Nonprofit Kit for Dummies by
This title offer tips and techniques to help nonprofit organizations thrive even during an economic downturn. Topics it covers include raising money, applying for grants and developing mission statements.
Salesforce. Com for Dummies by
Your all-access guide to reaping the benefits of Salesforce.com Salesforce.com has a rapidly expanding influence over the way companies across the globe interact with their clientele. Written by Salesforce.com insiders with years of experience in customer relationship management (CRM) solutions, Salesforce.com For Dummies gives you an edge in building relationships and managing your company's sales, marketing, customer service, and support operations. You'll discover how to organize contacts, schedule business appointments, use forecasting tools to predict upcoming sales, create accurate projects based on past performance, and so much more. A customizable, on-demand CRM solution, Salesforce.com allows businesses to organize and manage all of their customer information'leads, opportunities, contacts, accounts, cases, and solutions'in one place. Whether you're a Windows or Mac user, this down-to-earth, friendly guide shows you how to maximize Salesforce.com's capabilities to close deals faster, gain real-time visibility into sales, and collaborate instantly. Customize the new user interface with apps, widgets, and tools Prospect leads, drive sales, and provide outstanding customer service Manage contacts, identify opportunities, and analyze your results Collaborate with colleagues using Chatter If you're new to Salesforce.com or an existing user looking for the latest tips and tricks to maximize its potential, this friendly guide has you covered.
Search Engine Optimization All-in-One for Dummies® by
The most comprehensive coverage of search engine optimization In Search Engine Optimization All-in-One For Dummies, 3rd Edition, Bruce Clay?whose search engine consultancy predates Google?shares everything you need to know about SEO. In minibooks that cover the entire topic, you'll discover how search engines work, how to apply effective keyword strategies, ways to use SEO to position yourself competitively, the latest on international SEO practices, and more. If SEO makes your head spin, this no-nonsense guide makes it easier. You'll get the lowdown on how to use search engine optimization to improve the quality and volume of traffic on your website via search engine results. Cutting through technical jargon, it gets you up to speed quickly on how to use SEO to get your website in the top of the rankings, target different kinds of searches, and win more industry-specific vertical search engine results! Includes new and updated material, featuring the latest on Bing!, Google instant search, image search, and much more Covers SEO and optimizing servers for SEO Provides important information on SEO web design Shows you how to use SEO to stay "above the fold" If you're a website owner, developer, marketer, or SEO consultant, Search Engine Optimization All-in-One For Dummies, Third Edition is the only resource you need to beat the competition.
Statistics for Dummies by
Statistics For Dummies, 2nd Edition (9781119293521) was previously published as Statistics For Dummies, 2nd Edition (9780470911082). While this version features a new Dummies cover and design, the content is the same as the prior release and should not be considered a new or updated product. The fun and easy way to get down to business with statistics Stymied by statistics? No fear? this friendly guide offers clear, practical explanations of statistical ideas, techniques, formulas, and calculations, with lots of examples that show you how these concepts apply to your everyday life. Statistics For Dummies shows you how to interpret and critique graphs and charts, determine the odds with probability, guesstimate with confidence using confidence intervals, set up and carry out a hypothesis test, compute statistical formulas, and more. Tracks to a typical first semester statistics course Updated examples resonate with today's students Explanations mirror teaching methods and classroom protocol Packed with practical advice and real-world problems, Statistics For Dummies gives you everything you need to analyze and interpret data for improved classroom or on-the-job performance.
Wordpress for Dummies by
Not a WordPress guru? No worries! You can become a pro in no time It seems as though the world revolves around websites and blogs these days, and with WordPress For Dummies, 7th Edition you can join the fun! This easy-to-read book is packed with the information you need to navigate the world of WordPress, and all of the content is updated to keep you up to speed with the latest updates. The insight this resource offers will equip you to take on the art of blogging or running a website with confidence. Whether you're new to the blogging community or you're looking to maximize your website by extending your use of WordPress features, WordPress For Dummies, 7th Edition is a book you need on your shelf. With state-of-the-art features, WordPress offers effective user support, and the flexibility to merge your creative ideas with more traditional blogging conventions, WordPress has become the go-to resource for bloggers who want to be noticed. Of course, succeeding in the crowded blogging space requires more than simply starting a blog; a working knowledge of your blogging platform goes a long way in creating a successful site. By understanding the platform upon which you're building your blog, you can take advantage of the features and capabilities that will ultimately help your voice be heard. Get setup with a new WordPress.org account Pick the perfect web host Leverage the power of WordPress as a CMS tool Forget one website'manage as many as you want! WordPress For Dummies, 7th Edition is the all-inclusive guide you need to start'and maintain'a WordPress site.
250 Questions for Starting a Nonprofit by
An essential guide to launching a nonprofit organization! From budgets to bylaws, 250 Questions for Starting a Nonprofit provides you with the knowledge you need to make a plan, set realistic goals, and obtain sustainable financing for your nonprofit. This easy-to-understand guide walks you through each step of the process with Q&As that show you how to turn a grassroots idea into a federally recognized organization. Inside, you'll find detailed explanations on: The differences and similarities between organizations and corporations Publicizing and advertising through social media Using crowdsourcing sites like Kickstarter to raise money Forming the initial board of directors and filing incorporation documents Attracting the best volunteers and staff members With the expert advice in 250 Questions for Starting a Nonprofit, you will transform your vision into a thriving nonprofit organization.
Foundation Fundamentals by 
Fundraising As a Career by
A philanthropic consultant since 1993, Lysakowski has managed capital campaigns, helped dozens of nonprofit organizations achieve their development goals, and trained more than 16,000 professionals in all aspects of development. She offers an authoritative guide to developing a career as a fundraiser.
Grantseeker's Guide to Winning Proposals by 
So You Want to Be a Philanthropist by
So You Want To Be a Philanthropist: How to Choose, Set Up and Successfully Manage a Family Foundation is your "comprehensive introduction" into the world of private foundations; how to decide if they are the right choice for you, and if so, how to start, organize and manage such a foundation. It asks revealing questions and provides a wealth of information about all aspects of practicing family philanthropy. If past results have left you unhappy with your family foundation, this book is designed to get you securely back on the right track. If you are thinking about starting or revamping a family foundation, So You Want To Be a Philanthropist will be just the right tool for you.
Starting and Managing a Nonprofit Organization by
Nuts-and-bolts guidance on the laws, rules, and regulations governing the nonprofit sector?from leading nonprofit law expert, Bruce R. Hopkins Nonprofits must comply with stringent federal and state laws due to their special tax-exempt status; the government's ultimate threat is revocation of a nonprofit's tax-exempt status, which usually means the nonprofit's demise. Written in plain English, not "legalese," Starting and Managing a Nonprofit Organization: A Legal Guide, Sixth Edition, provides essential guidance for those interested in starting nonprofits, as well as valuable advice for leaders of established organizations. Revised and expanded to include updated information on changes in laws, rules, and regulations governing the nonprofit sector Covers federal tax law, nonprofit, governance, the annual information return (Form 990), charitable giving rules, and current IRS ruling policy Presents essential, practical legal information in easy-to-understand English Explains the applications and implications of corporate, tax, and fundraising laws for nonprofits This easy-to-read resource contains essential information on virtually every legal aspect of starting and operating a nonprofit organization from receiving and maintaining tax-exempt status to tips for successful management practices.
Effective Fundraising for Nonprofits by
Getting tax-exempt status for your nonprofit organization is just the first step toward succeeding in your mission -- ultimately, your nonprofit's effectiveness depends entirely on your ability to raise money. Fortunately,nbsp;Effective Fundraising for Nonprofitsnbsp;will show you how. Featuring advice and stories from over 40 experienced fundraisers, foundation staffers, journalists, and more, the 3rd edition ofnbsp;Effective Fundraising for Nonprofitsnbsp;offers strategies for raising donations from individuals, companies, and institutions, and covers the tools and staff you'll need to get the job done. Find out how to: work with individual donors analyze the donor base plan special events solicit grants from foundations and corporations get media coverage use the Web to further fundraising goals start a side business to raise funds Best of all,nbsp;Effective Fundraising for Nonprofitsnbsp;contains expert advice written in plain English, cutting out the jargon and ""consultant speak"" that's all too common in many nonprofit books. The 3rd edition is updated to include a new focus on fundraising in the down economy and features input from development professionals across the U.S. And, you can read up on latest studies on who gives the most and why and the latest tips for ""greening"" your nonprofit's special events. Plus, you'll get the latest tax figures, guidelines for the new IRS Form 990, and updated resource recommendations and contact information.
Every Nonprofit's Guide to Publishing by
Everything you need to raise awareness, membership and money Nonprofits have certain advantages - passion, motivation, a sense of purpose. But to raise the money and support required to achieve your goals, you need to communicate your mission effectively. You can do it -- let Every Nonprofit's Guide to Publishing" show you how Practical and hands on, this book shows you how to overcome inexperience and budget constraints -- and produce publications that effectively promote your cause. From developing an idea to distributing the final publication, you'll get the information you need. Find out how to: design and print engaging magazines or newsletters create an appealing website locate the best freelancers and vendors develop successful ad sales and fundraising strategies meet IRS and postal requirements for nonprofits use time-tested publishing ideas and resources The book includes practical suggestions from veteran insiders, whose experiences range from tiny nonprofit startups to large, established organizations. Plus, you'll get essential forms, checklists, schedules, worksheets, spreadsheets and more to help you reach your publishing goals.
Every Nonprofit's Tax Guide by
Tax rules for your nonprofit -- stay legal and keep the IRS off your back Your nonprofit enjoys special privileges not available to other organizations -- but they come at a price. Nonprofits must comply with rules and regulations that don't apply to for-profit ventures. Every Nonprofit's Tax Guide explains these rules and what your nonprofit must do to maintain your tax-exempt status and avoid problems with the IRS. This practical, thorough, and easy-to-read book explains both ongoing and annual compliance requirements for nonprofits, including: - rules for charitable giving and cash donations - Form 990 - unrelated taxable business income - annual IRS filings and disclosures - property donations - bookkeeping basics - working with independent contractors and volunteers - restrictions on lobbying and political activities Plus, the book also includes a chapter on the types of transactions that can get your nonprofit in hot water with the IRS.
How to Form a Nonprofit Corporation by
Create a nonprofit in your state without pricey attorneys' fees! The process of becoming a tax-exempt organization may appear intimidating, but with How to Form a Nonprofit Corporation, you can do it quickly, easily, and with confidence. This bestselling book includes complete instructions for obtaining federal 501(c)(3) tax exemption and for qualifying for public charity status with the IRS. It will help you: complete an IRS tax-exemption application prepare articles of incorporation write the bylaws of your nonprofit create in minutes of the organizational meeting understand your state's specific nonprofit requirements This edition is completely updated to reflect the latest changes in the law, and includes contact information for finding updated state-specific instructions. You'll also get information on new online services and options related to forming your nonprofit. Plus, all the forms you need are included in this complete guide.
How to Form a Nonprofit Corporation by
The process of becoming a tax-exempt organization may appear intimidating, but with How to Form a Nonprofit Corporation, you can do it quickly, easily, and with confidence. This bestselling book includes complete instructions for obtaining federal 501(c)(3) tax exemption and for qualifying for public charity status with the IRS. It will help you: . complete an IRS tax-exemption application . prepare articles of incorporation . write the bylaws of your nonprofit . fill in minutes of the organizational meeting . understand your state's specific nonprofit requirements This edition is completely updated to reflect the latest changes in the law, and includes contact information for finding updated state-specific instructions. You'll also get information on new online services and options related to forming your nonprofit. Plus, all the forms you need are included in this complete guide. Forms are available to download at nolo.com.
The Nonprofit's Guide to Human Resources by
Create a supportive and effective workplace environment This book is a practical, easy-to-use resource for anyoneâe" experienced or notâe"who is in charge of human resources at a nonprofit. It focuses on HR issues unique to nonprofits and their employees, many of whom work with vulnerable populations. It can help your organization: manage volunteers maximize the staffâe(tm)s commitment to the mission of the organization address performance and team management issues in a small workplace Youâe(tm)ll find answers to the formal and informal HR questions that arise every day on topics like hiring, salaries, benefits and terminations. The book also provides guidance on good practices with an approach that nonprofits will find familiar and friendly.
Nonprofit Fundraising Registration by
Fundraising registration rules for all 50 states in one easy-to-read book - let no rule be overlooked! If your nonprofit solicits donations from out-of-state contributors by phone, letter, email, your website, or any other manner, you must follow the law set forth by the new IRS Form 990. 39 U.S. states and the District of Columbia have some type of registration requirement for charitable solicitations, with several other states considering following suit. Nonprofit Fundraising Registration is your nonprofit's handbook for the complicated and varied registration requirements for nonprofit fundraising, including: exemptions from registration; how to register in different states; initial and annual filing requirements; rules for professional fundraisers; other crucial information your nonprofit needs to legally fundraise outside of your home state. Your nonprofit can't afford to overlook fundraising registration rules, so turn to Nonprofit Fundraising Registration for the required background information and a plain-English explanation of the registration process for each state. You'll get line-by-line instructions for the Unified Registration Statement, plus contact information and instructions on filing requirements for each state. Keep your nonprofit's tax-exempt status and fundraise without the worry with this book.
Nonprofit Fundraising Registration by
Raise money for your nonprofit without IRS trouble! Your nonprofit needs financial support, which means that you're most likely dependent on the kindness of donors to fill your coffers.If your nonprofit plans to solicit funds from out-of-state donors by phone, letter, email, on the web, or in any other manner, it's essential to fill out the required state registration form so that your organization stays legal. Nonprofit Fundraising Registration is your 50-state guide to the complex and varied registration requirements you'll need to meet while fundraising for your nonprofit. Learn how to keep your 501(c)(3) status when you're collecting cash, including: ?exemptions from registration ?how to register in different states ?initial and annual filing requirements ?rules for professional fundraisers ?other crucial information your organization needs to legally fundraise outside of your home state You can't afford to overlook registration requirements -- use Nonprofit Fundraising Registration , your plain-English guide, to keep your nonprofit status in the eyes of the IRS. Plus, get the background information you need and get a line-by-line tutorial for the Unified Registration Statement, contact information for each state, and instructions on filing requirements for each state.
Starting and Building a Nonprofit by
Start a nonprofit and keep it running with this practical guide Rescue a school library. Preserve an endangered species. Support the arts. Whatever it is you want to do to give back to your community, "Starting & Building a Nonprofit" provides the kick start you need. Filled with user-friendly information, practical advice and step-by-step instructions, this book is your guide through the process of getting a nonprofit up and running. Learn how to: . pick the perfect name for your organization . structure a nonprofit to achieve your goals . choose and obtain a federal tax-exempt status . create a mission statement . develop a strategic plan and initial budget . launch a successful fundraising plan . recruit and manage board members and volunteers . hire and train staff . obtain necessary insurance . market your organization . create a winning website . keep your nonprofit running "Starting & Building a Nonprofit "goes beyond paperwork -- it addresses the big picture, showing you how to create a solvent, efficient organization that will make a real difference. And the newly revised 4th edition has an updated chapter on building a website for your nonprofit, and updated forms and checklists to help you stay organized. Are you a California resident? Check out "How to Form a Nonprofit Corporation in California."
Complete Idiot's Guide to Grant Writing by
An updated and revised edition-offering new information on some of the most popular topics in grant writing. This new edition of The Complete Idiot's Guide(r) to Grant Writingprovides essential information on how to start a freelance business, covering such topics as getting that first assignment, pricing, state regulations, organizing and customizing proposals, researching funders, sponsorship, and much more. In the current economic environment, government and private sector grants will continue to be an important way to acquire funds for projects. Includes grant writing samples. This book's templates and other resources will now be easy to find and use on idiotsguides.com.
Complete Idiot's Guide to Recruiting and Managing Volunteers by
Advice on the unique challenges of managing a volunteer workforce.
Volunteers provide vital services to millions of people each year. However, because of their work's special nature, they're one of the most challenging work forces to manage and retain. Lipp has managed these workers for over 20 years and shares his experience in recruiting, balancing paid and volunteer staff, creating schedules that work, addressing the transient nature of volunteers, motivation, and retention.
- Expert author in the field
- There is a growing need for volunteer workers as budgets are cut
- Most current book on the subject
- Clear, jargon-free text full of anecdotes and step-by-step advice